Custom software

Software that fits
how you work.

When spreadsheets, manual handoffs, or off-the-shelf tools stop fitting, the answer is not always another subscription. We build around the way your business needs to work.

For business owners and teams outgrowing their current tools.

What you get

Solve the bottleneck. Keep the control.

The business problem leads. We understand the process and agree the requirements before deciding what to build.

Requirements in plain language

We start with your process, users, data sources, and existing tools, then put the scope and fixed price in writing.

Software for the work itself

A tested system built against the agreed requirements, with progress to review every week.

More than a code handoff

Deployed infrastructure, monitoring, source code, and documentation to help your team keep the system running.

How we approach it

Understand the work. Then improve it.

The first week is discovery and specification. Kickoff to production typically takes 4 to 10 weeks, with the complete system, source code, infrastructure access, and written documentation at handoff.

Our working process
  1. Talk through the process

    Show us the manual work, the data involved, and where the current tools stop helping.

  2. Choose a clear scope

    We write the options and fixed prices. You choose the problems to solve first.

  3. Build, review, and launch

    See progress each week, then take ownership at handoff. Build engagements typically run 4–10 weeks.

Before we start

A few practical questions.

Prefer to talk it through?

Send us an email
How is custom software priced?

Most engagements run $15k–$60k, depending on scope and complexity. Projects start at $4k. We give you written options with a fixed price before building.

Can you start with our existing systems?

We begin by understanding your process and data sources, including what you already use. The requirements and release scope are agreed in writing before we build.

Who runs the software after handoff?

Build work includes the source code, infrastructure access, and documentation your first engineer can use without calling us. A default 30-day post-launch warranty covers breakages.

How is custom software different from using a no-code tool?

No-code tools work well for straightforward flows. When your process involves conditional logic, multi-source data, custom business rules, or audit requirements, a custom build handles the edge cases that no-code platforms cannot. You also own the code, which means you are not locked into a platform's pricing or roadmap.

Will I be locked into your team for maintenance?

No. You get full source code and infrastructure access. Your own team can maintain and extend the software. We include a 30-day post-launch warranty. After that, you can engage us for updates whenever you need them.

What if my requirements change during the build?

We design the specification to handle expected variations. If new requirements emerge during the build, we evaluate them against the existing scope and give you a separate price for the addition. You decide whether to add it.

Do you integrate with our existing tools?

Yes. We connect to whatever you already use. CRMs, accounting software, email systems, Slack, databases, and APIs. We work around your existing stack rather than replacing it.

24 hrs

A credit review that used to take 7–10 days.

A Made Right production build in financial services, delivered in 10 weeks. Client details anonymized under NDA; metrics measured.

Read the case study