Website Design

Website Design and Homepage Redesign for B2B SaaS

Your website is your first impression. If you are a B2B SaaS company, your homepage has to communicate what you do, who it is for, and why it matters, all in a few seconds. Most homepages bury that message under vague claims and generic stock photography.

We design websites that communicate clearly and convert visitors.

The case

Why a homepage redesign matters for B2B SaaS

Your homepage does three jobs. A qualified visitor should know within seconds that they are in the right place, understand what your product actually does in plain language, and see one obvious next step.

If your current homepage does any of these jobs poorly, you are losing potential customers. They click away. They do not return.

A redesign is not about making things look newer. It is about making your message sharper and your conversion path shorter.

Process

Our design process

01

Research

We look at your existing analytics and customer research. Where visitors drop off, which pages perform best, what questions your sales team hears most.

02

Content first

We write the content before design begins. Clear headlines. Direct value propositions. Specific outcomes.

03

Design in code

We design the visual interface directly in code. What you see during review is what ships.

04

Deploy

We deploy the site on your existing infrastructure or set up new hosting. You own the code and the hosting account.

Tiers

Scope tiers

Homepage redesign

For teams whose homepage does the selling

  • Content audit and rewrite
  • Visual design and layout
  • HTML/CSS development
  • Mobile responsive
  • Deployment

Full marketing site

For a full site that needs one visual system

  • Everything in homepage redesign
  • Up to 5 interior pages
  • Site-wide navigation restructure
  • Consistent visual system
  • SEO metadata optimization

Landing page bundle

For campaigns that need dedicated pages

  • 3 unique page designs
  • Campaign-specific content
  • Standalone page designs
  • A/B testing foundation
  • Funnel tracking setup

Pricing depends on the scope of your project. Book a call and we'll size it to the work and give you an exact number.

Book a call for pricing

Timeline

Project timeline

A homepage redesign takes 3 to 4 weeks from kickoff to deployment. A full marketing site takes 6 to 8 weeks. Landing pages can be delivered in 2 to 3 weeks each.

FAQ

Frequently asked questions

We write the copy as part of the engagement. We interview you and your team to understand your positioning and your customer. You review and approve the copy before design begins.

We build static HTML and CSS sites that load fast. If you want a CMS so your team can edit pages, we integrate one. Otherwise the site ships static, with less to maintain and patch.

Both. We frequently redesign existing sites that have good content but poor visual design or confusing navigation. We work with whatever you have and improve it.

We implement proper HTML structure, metadata, heading hierarchy, and page speed optimizations as part of every engagement. We do not offer ongoing SEO services.

Your current website access, any brand guidelines or assets you have, your analytics data if available, and 30 minutes for a discovery call.

Tell us about your website.

We will spend 30 minutes looking at your current site and tell you what we would change. Whatever we find is yours to keep, hire us or not.

Book a free 30-minute call

Projects start at $4,000. 30-day post-launch warranty included.